HealFaster
Description
Eager to excel in their business nationally, Heal Faster leveraged a wide variety of marketing strategies to build their B2B market.
Date
2022
Areas
UI/UX design Retention Social Media
PURPOSE
Heal Faster was struggling with stagnant revenue and leads. With such revolutionary products, they were motivated to capitalize on both B2B and B2C markets to reach as many customers as possible who could benefit from their technology.
The best place for us to start was a website refresh. Using customer data and website insights, we were able to develop a new, refreshed website that is UX-optimized and designed to convert.
Solution.
With a goal to migrate more heavily into the B2B space, the strategy was focused on leveraging targeted copy, designs, and CTAs that would be tailored to both markets without missing out on revenue opportunities.
In an effort to expand their brand awareness and reach a diversified audience of B2B and B2C markets, a targeted social advertising campaign was developed to generate both increased traffic and conversions to their channels.
To better target B2B audiences, a landing page was developed with core CTAs, niche-specific content, and creative, using top industry strategies to further the growth of Heal Faster.
Building and retaining clients and leads are pivotal in business growth and overall success. Leveraged key marketing strategies to generate automation flows for both B2B and B2C audiences based on KPI goals and overall business-to-contact relations.
